Why Include Shopworx.com College Branding Services in Strategic Planning?

By | July 26, 2017

Colleges throughout the country are currently dealing with decreases in enrollment, rising costs, and a decline in alumni contributions. Some campuses are closing, programs are being deleted, faculty hiring freezes are being implemented, and colleges are attempting to develop plans to meet current and future challenges. Provosts, deans, presidents, and board chairs are discovering new ways to manage departments, increase revenues, and cut administrative costs. Some elements of strategic planning will be controversial, some will be difficult, and some will be simple.

Decreasing the costs of managing college branded products and the accompanying customer services will be one of the easier components of strategic planning aimed at streamlining processes. Specialized business software for marketing, sales, management, pricing, and shipping promotional and decorated products and apparel is available at affordable pricing. The use of shopworx.com college branding services can integrate the tracking and shipping of items from all departments and sources, calculate pricing to be competitive, and organize processing and invoicing.

It will no longer require hours and hours of staff time to compare all the sales and needs of branded products from the bookstore, the website, the alumni office, the outreach team, and the performing arts or sports team venues. It can all be done in one place, and analyzed at a glance. Popular items can be identified and kept in stock, the most appropriate items can be available for the next college fair, and exclusive items can be marketed to distinguished alumni who are now professionals, executives, and proud supporters of the college.

There are a few different products that are offered as actual software to be purchased, or software as a service (SAS) that can be provided at an affordable monthly subscription price. The SAS option is ideal for small colleges that many not have many users, or their own servers from which to operate a software program. Details of specific features are available online. Training is available for colleges that wish to get the most benefit from the features of selected software. Growth consulting, as well as operational efficiency consulting services are offered separately by the company to help with organization, recommendations, or the implementation of new policies and procedures.